Once banned by the FDA for being a choking hazard, Kinder Joy Eggs will once again be sold in the United States!
Some North Americans may have enjoyed those chocolatey Kinder Eggs as a kid during the mid-to-late 70s and 80s. But, the eggs were deemed a choking hazard by the Food and Drug Administration (FDA), resulting in a ban in the United States. Since 1938, under the Federal Food, Drug, and Cosmetic Act, any candy that had embedded non-nutritive objects were banned. Until now.
Ferraro (Nutella’s parent company) is the company that produced the original Kinder Surprise in Italy back in 1974. For nearly 50 years, the Kinder brand has been sold in 170 countries.
Ferraro will start selling Kinder Joy Eggs exclusively at Walmart on Friday, November 24, with a design, specifically made for U.S. markets, that complies with FDA regulations. The eggs will cost $1.34 per egg. And after an initial 30-day period, the Kinder Joy Eggs will be rolling out elsewhere for a suggested retail price of $1.59 per egg.
When you’re a kid, every surprise counts, especially the little ones. Kinder Joy is a fun, new way to help parents bring little surprises to their kids anytime they want,” said Paul Chibe, CEO of Ferrero North America, in a press release statement.
The Kinder Joy Egg will have a similar external shape to the original, but will be divided internally into two halves. One half of the Kinder Joy will contain two layers: one is milk cream-flavored and one is cocoa. Two crispy, chocolate-covered wafer bites will be soft enough to enjoy with the included spoon. The other half will contain a small (non-edible) toy.
What do you think about the Kinder Joy Eggs returning to the United States? Will you be trying them out once they become available? Let us know in the comments below.